We get customers

We deliver the insights needed to win and keep customers.

Our exciting and innovative approaches, combined with our rich cross-category experience help our clients develop strong growth strategies.

We get customers

Our work brings you the results needed to win and keep customers. We blend innovative approaches with our rich cross-category experience. Our team has a deep understanding of what drives buying decisions which we bring to every project we undertake. We deliver insights with flavour.

Building a loyal customer base

Audience understanding – to acquire new customers/subscribers

Developing and refining your offer, service, or products – to both attract new and retain current customers

Enhanced brand experiences – to increase the value of your customers

Communication development and optimisation – to ensure your messages are inspiring brand affinity

Building a loyal customer base

Helping you to win new customers is our focus. We help drive successful acquisition strategies for subscription, contract or membership business models. Driven by data and insight, we specialise in the four key drivers of commercial value:

Audience understanding
– to acquire new customers/subscribers

Developing and refining your offer, service, or products
– to both attract new and retain current customers

Enhanced brand experiences
– to increase the value of your customers

Communication development and optimisation
– to ensure your messages are inspiring brand affinity

We get customers

Relish delivers a richer understanding of customers’ needs. Our team understands that in the future, customer retention will become an even greater priority. Relish’s range of insight approaches helps their clients focus on building greater loyalty and engagement, increasing spend and ultimately yielding higher ARPU. At the same time, our model and tool kit of approaches is honed to also be able to identify the levers that attract prospects to explore and engage with your brand.

Brand & communications tracking
Creative optimisation clinics
Big qual

Segmentation
Usage & attitudes
Persona profiling
Customer closeness programmes

Onboarding
Customer journey mapping
Optimising user experiences
Customer experience tracking

Innovation workshops
Proposition frameworks
Decision hierarchies
Pricing optimisation

We help put customers at the heart of these great brands...

DRIVEN BY OUR VALUES

We are curious - about your business and your subscribers, and how we can help you to grow. Our inquisitive minds keeps us up to date with relevant trends in the subscription model marketplace, and in your category.

We are brave – we’re not afraid to challenge your brief in our determination to deliver the results you need. We also challenge ourselves - always ensuring our suggestions and recommendations deliver results.

And we are genuine – we will speak plain-truths – we’re motivated by our mutual success. Our clients tell us they love working with us as we’re dedicated, passionate and great to work with

CLIENT TESTIMONIALS

Relish have a very high standing here at EDF as producers of quality research with actionable insights, both qualitatively and quantitatively, often to challenging timelines. Their servicing is excellent and their output presented in a way that lands the key take-outs among decision-makers. But it is their proactivity in exploring avenues not considered and their creativity in discovering fresh perspectives that sells them as a smaller agency who truly care about your project. A hidden gem in a cluttered market.

We love working with Relish. They are super responsive, offer great value for money and always bust a gut to get work done for us – often at incredibly short notice – as is the way. Monique, Kajel and Dane are excellent moderators in their own right and we have relied on them on numerous occasions this year to switch on quick turnaround online depths for us to inform seasonal and food campaigns within Tesco. The latest piece we did together, a cultural and script evaluation, was world class insight. Our ad agency commented that it was the best debrief they have ever seen and we agreed. Absolutely fantastic and I wouldn’t hesitate to recommend the team.

Of all the research agencies we use your slides and presentations are not just the most visually engaging but that they are also really accessible and easy to interpret. The outputs have given us really useful insights to help build on the base of values we already have in what purchasers want in a health cover provider to elevate the positioning of our proposition.

Relish are a highly credible and trustworthy agency who always deliver insight driven recommendations that align with our business ambitions. Over the last 8 years we’ve worked with them across our categories and brands delivering successful projects that have truly influenced our decision making. Their understanding of our business and categories coupled with their research expertise has made them a trusted partner with a strong reputation amongst internal stakeholders. In particular their ability to deliver innovation research, from consumer co-creation to product exploration has added huge amounts of value to our thinking and new product development. They are thoughtful, collaborative and passionate people we thoroughly enjoy working with!

Relish are my go-to partners for all things research. Since joining IPN 4 years ago, they’ve delivered fantastic insight from both qualitative and quantitative studies. I love their ability to challenge our thinking to ensure we use the right research and ask the right questions to deliver insight that helps make strategic decisions. I believe we’re onto a winner with our new brand tracking survey in which their collaborative and inquisitive nature allowed us to build a custom purchase funnel which addresses each stage of the customer journey brilliantly. I’d definitely recommend working with the team at Relish.

The team at Relish has a real ability to uncover the true motivations of our supporters and fundraisers, working collaboratively to go beyond surface-level insights to provide us with invaluable understanding.

I wanted to reach out to you to say a HUGE thank you for all your incredible work. The team are delighted – not only with Relish’s approach and dedication to a difficult challenge, but the subsequent findings are some of the most insightful and useful we’ve ever had. We've also found your entire team to be helpful and collaborative every step of the way.

Meet our team

Simon Thompson

Managing Director

I RELISH…

My passport
Friends & family
Clear blue water
A summertime BBQ
The thrill of sport

Monique Drummond

Founder

I RELISH…

Woodland walks
Foraging for mushrooms
My children being home
Creating summer salads
Being busy/being lazy

Katie Rodney-Smith

Finance Director

I RELISH…

Time with family
Family dog walks
Snow and skiing
A good glass of wine
Lots of exercise

Oliver Farr

Insight Director

I RELISH…

The Glasgow Warriors
Warm beer
A purely struck 1 iron
Our gorgeous cats
80s music stations

Abbie Mears

Field & Operations Director

I RELISH…

Super-Hosting
Baking
A job well-done
Family
Food beginning with Ch

Kajel Kumar

Insight Director

I RELISH…

Cuddling my children
Getting lost in a book
The 90’s
Fish & Chip Fridays
The changing seasons

Jo Mason

Insight Director

I RELISH…

Calm
Cake
A good book
Warm sunshine

Carol Wale

Insight Director

I RELISH…

Good food in good company
My kids laughter
Balmy summer evenings
Early morning runs
The sea air

Amy Smyth

Insight Director

I RELISH…

Sunny days
The first coffee of the day
Trail running
My children’s energy
and curiosity
Life’s possibilities

Phil Halliwell

Insight Director

I RELISH…

Being handed a new cricket ball
Learning something new
Long train journeys
A great martini
Bad romantic comedies

Gemma Baldwin

Insight Director

I RELISH…

Seaside on frosty days
TV Box set marathons
Watching Formula 1
Playing my drum kit
Live music

Dane Mortimer

Insight Director

I RELISH…

Being lost in Netflix
Over-exuberant cooking
New holiday spots
Chilled weekends
Electrifying sport

Florence Evans

Insight Director

I RELISH…

Cooking for friends and family
Visiting ancient monuments
A tasting menu
Real ale
My book club

Katie Firth

Account Director

I RELISH…

Big Sunday breakfasts
A good gin and tonic
Lights at Christmas
Trips to the beach
Learning new recipes

Tom Lea

Insight Manager

I RELISH…

Live music
Escapes to the mountains
A winter Guinness
1960/70s
The Ashes

Lara Wisdish

Insight Manager

I RELISH…

Watching sport
Befriending cats
Walks in the countryside
A sunny beer garden
Dancing to music

Imogen Rampton

Insight Manager

I RELISH…

Anywhere South of the river
Crime dramas with no plot
A cosy pub
A cold and sunny day
Manchego

Linford Sundaresan

Insight Director

I RELISH…

Watching live sport
Playing uncoordinated 5-a-side
Summer evening BBQs
Beer gardens
Dessert

Carli Rossi

Field Manager

I RELISH…

Cuddling with my cats
Live music
Foraging/growing food
BBQs with friends
Wild swimming

Ryan Gaffney

Creative Executive

I RELISH…

Films
Design
Ancient History
Chocolate
Barry’s Gold Blend

Marta Cortes

Operations Co-ordinator

I RELISH…

Everything coconut
Exploring new places
Brunch
A good book
Walking in the rain

Monique Drummond (Founder)

I RELISH...

Woodland walks
Foraging for mushrooms
My children being home
Creating summer salads
Being busy/being lazy

Simon Thompson (Managing Director)

I RELISH...

My passport
Friends & family
Clear blue water
A summertime BBQ
The thrill of sport

Katie Rodney-Smith (Financial Director)

I RELISH...

Time with family
Family dog walks
Snow and skiing
A good glass of wine
Lots of exercise

Oliver Farr (Insight Director)

I RELISH...

The Glasgow Warriors
Warm beer
A purely struck 1 iron
Our gorgeous cats
80s music stations

Phil Halliwell (Insight Director)

I RELISH...

Long train journeys
Handed a new cricket ball
Learning something new
A great martini
Bad romantic comedies

Abbie Mears (Field & Operations Director)

I RELISH...

Super-Hosting
Baking
A job well-done
Family
Food beginning with Ch

Danielle Todd (Insight Director)

I RELISH...

Countryside fresh air
Full-bodied red wine
Feminist revolution
Post-apocalyptic books
Being kind and useful

Jo Mason (Insight Director)

I RELISH...

Calml
Cake
A good book
Warm sunshine

Gemma Langley (Account Director)

I RELISH...

Seaside on frosty days
TV Box set marathons
Watching Formula 1
Playing my drum kit
Live music

Greg Rendell (Analytics Director)

I RELISH...

My unestablished but aspiring garden
Ambitious and uninformed carpentry projects
Bristol Rovers Football Club
Cold pints of Pale Ale
Asian cooking

Carol Wale (Insight Director)

I RELISH...

My kids laughter
Balmy summer evenings
Good food in good company
Early morning runs
The sea air

Kajel Kumar (Insight Director)

I RELISH...

Cuddling my daughter
Getting lost in a book
The 90’s
Fish & Chip Fridays
The changing seasons

Dane Mortimer (Account Director)

I RELISH...

Being lost in Netflix
Over-exuberant cooking
New holiday spots
Chilled weekends
Electrifying sport

Lisbeth Chilcott (Account Director)

I RELISH...

Laughing ’til it hurts
Dancing in the kitchen
Singing my heart out
Being by the sea
A big blue sky

Bradley Bain (Senior Insight Manager)

I RELISH...

That first cup of coffee
A fresh sheet of ice to skate on
Late summer nights
Seinfeld reruns
A dog’s sense of time

Oretia Peart (Account Director)

I RELISH...

Music
Travelling
Nature
Exploring new cultures
Appleton Estate rums

Katie Laws (Insight Manager)

I RELISH...

Big Sunday breakfasts
A good gin and tonic
Lights at Christmas
Trips to the beach
Learning new recipes

Amy Burbage (Senior Insight Executive)

I RELISH...

Music festivals
Prosecco
Lazy Sundays
Weekend city breaks
Sunny holidays

Marta Cortes (Insight Executive)

I RELISH...

Ryan Gaffney (Videographer)

I RELISH...

Films
Design
Ancient History
Chocolate
Barry’s Gold Blend

Anthony Higgins (Office Assistant)

I RELISH...

Summer heatwaves
Spicy food
Exploring new places
A weekend of sport
Spontaneous trips out

Becky Sullivan (Field & Operations Manager)

I RELISH...

Monique Drummond (Founder)

I RELISH...

Woodland walks
Foraging for mushrooms
My children being home
Creating summer salads
Being busy/being lazy

Simon Thompson (Managing Director)

I RELISH...

My passport
Friends & family
Clear blue water
A summertime BBQ
The thrill of sport

Katie Rodney-Smith (Financial Director)

I RELISH...

Time with family
Family dog walks
Snow and skiing
A good glass of wine
Lots of exercise

Oliver Farr (Insight Director)

I RELISH...

The Glasgow Warriors
Warm beer
A purely struck 1 iron
Our gorgeous cats
80s music stations

Phil Halliwell (Insight Director)

I RELISH...

Long train journeys
Handed a new cricket ball
Learning something new
A great martini
Bad romantic comedies

Abbie Mears (Field & Operations Director)

I RELISH...

Super-Hosting
Baking
A job well-done
Family
Food beginning with Ch

Danielle Todd (Insight Director)

I RELISH...

Countryside fresh air
Full-bodied red wine
Feminist revolution
Post-apocalyptic books
Being kind and useful

Jo Mason (Insight Director)

I RELISH...

Calml
Cake
A good book
Warm sunshine

Gemma Langley (Account Director)

I RELISH...

Seaside on frosty days
TV Box set marathons
Watching Formula 1
Playing my drum kit
Live music

Greg Rendell (Analytics Director)

I RELISH...

My unestablished but aspiring garden
Ambitious and uninformed carpentry projects
Bristol Rovers Football Club
Cold pints of Pale Ale
Asian cooking

Carol Wale (Insight Director)

I RELISH...

My kids laughter
Balmy summer evenings
Good food in good company
Early morning runs
The sea air

Kajel Kumar (Insight Director)

I RELISH...

Cuddling my daughter
Getting lost in a book
The 90’s
Fish & Chip Fridays
The changing seasons

Dane Mortimer (Account Director)

I RELISH...

Being lost in Netflix
Over-exuberant cooking
New holiday spots
Chilled weekends
Electrifying sport

Lisbeth Chilcott (Account Director)

I RELISH...

Laughing ’til it hurts
Dancing in the kitchen
Singing my heart out
Being by the sea
A big blue sky

Bradley Bain (Senior Insight Manager)

I RELISH...

That first cup of coffee
A fresh sheet of ice to skate on
Late summer nights
Seinfeld reruns
A dog’s sense of time

Oretia Peart (Account Director)

I RELISH...

Music
Travelling
Nature
Exploring new cultures
Appleton Estate rums

Katie Laws (Insight Manager)

I RELISH...

Big Sunday breakfasts
A good gin and tonic
Lights at Christmas
Trips to the beach
Learning new recipes

Amy Burbage (Senior Insight Executive)

I RELISH...

Music festivals
Prosecco
Lazy Sundays
Weekend city breaks
Sunny holidays

Marta Cortes (Insight Executive)

I RELISH...

Ryan Gaffney (Videographer)

I RELISH...

Films
Design
Ancient History
Chocolate
Barry’s Gold Blend

Becky Sullivan (Field & Operations Manager)

I RELISH...

Monique

I RELISH...

Woodland walks
Foraging for mushrooms
My children being home
Creating summer salads
Being busy/being lazy

Simon

I RELISH...

My passport
Friends & family
Clear blue water
A summertime BBQ
The thrill of sport

Rebecca

I RELISH...

My son’s one-liners
Wonders of nature
Acts of kindness
Eyes on the ocean
Honesty and positivity

Katie RS

I RELISH...

Time with family
Family dog walks
Snow and skiing
A good glass of wine
Lots of exercise

Ryan

I RELISH...

Films
Design
Ancient History
Chocolate
Barry’s Gold Blend

Joe

I RELISH...

Foreign train travel
My son’s bedtime story
Late night singalongs
Novels
Cooking together

Ollie

I RELISH...

The Glasgow Warriors
Warm beer
A purely struck 1 iron
Our gorgeous cats
80s music stations

Abbie

I RELISH...

Super-Hosting
Baking
A job well-done
Family
Food beginning with Ch

Kajel

I RELISH...

Cuddling my daughter
Getting lost in a book
The 90’s
Fish & Chip Fridays
The changing seasons

Monique

I RELISH...
Woodland walks, Foraging for mushrooms, My children being home, Creating summer salads, Being busy/being lazy

Simon

I RELISH...
My passport, Friends & family, Clear blue water, A summertime BBQ, The thrill of sport

Rebecca

I RELISH...
My son’s one-liners, Wonders of nature, Acts of kindness, Eyes on the ocean, Honesty and positivity

Katie RS

I RELISH...
Time with family, Family dog walks, Snow and skiing, A good glass of wine, Lots of exercise

Ryan

I RELISH…
Films, Design, Ancient History, Chocolate, Barry’s Gold Blend

Joe

I RELISH…
Foreign train travel, My son’s bedtime story, Late night singalongs, Novels, Cooking together

Ollie

I RELISH...
The Glasgow Warriors, Warm beer, A purely struck 1 iron, Our gorgeous cats, 80s music stations

Abbie

I RELISH...
Super-Hosting, Baking, A job well-done, Family, Food beginning with Ch

Kajel

I RELISH...
Cuddling my daughter, Getting lost in a book, The 90’s, Fish & Chip Fridays, The changing seasons

We get customers

We get customers

Building a loyal customer base

Building a loyal customer base

We get customers

We help put customers at the heart of these great brands...

Meet our team

Monique’s Relish

Simon's Relish

Katie’s Relish

Ryan's Relish

Jo's Relish

Ollie’s Relish

Abbie's Relish

Kajel’s Relish

Danielle’s Relish

Oretia's Relish

Dane’s Relish

Amy’s Relish

Carol’s Relish

Lisbeth’s Relish

Gemma’s Relish

Katie L’s Relish

Bradley’s Relish

Phils' Relish

Simon Thompson

Monique Drummond

Katie Rodney-Smith

Oliver Farr

Abbie Mears

Kajel Kumar

Jo Mason

Carol Wale

Amy Smyth

Phil Halliwell

Gemma Baldwin

Dane Mortimer

Florence Evans

Katie Firth

Tom Lea

Lara Wisdish

Imogen Rampton

Linford Sundaresan

Carli Rossi

Ryan Gaffney

Marta Cortes

News and Views

Get in touch with us

Find out more

Find out more about us and our services

Join our team

Join our team

You can find us at:

Get in touch with us

Find out more

Find out more about us and our services

Join our team

Join our team

You can find us at: