relish animated colored

We get customers

We deliver the insights needed to win and keep customers.   

Our exciting and innovative approaches, combined with our rich cross-category experience help our clients develop strong growth strategies.

We get customers

Our work brings you the results needed to win and keep customers. We blend innovative approaches with our rich cross-category experience. Our team has a deep understanding of what drives buying decisions which we bring to every project we undertake. We deliver insights with flavour.

Building a loyal customer base

Helping you to win new customers is our focus. We help drive successful acquisition strategies for subscription, contract or membership business models. Driven by data and insight, we specialise in the four key drivers of commercial value:

Audience understanding – to acquire new customers/subscribers

Developing and refining your offer, service, or products – to both attract new and retain current customers

Enhanced brand experiences – to increase the value of your customers

Communication development and optimisation – to ensure your messages are inspiring brand affinity

Building a loyal customer base

Helping you to win new customers is our focus. We help drive successful acquisition strategies for subscription, contract or membership business models. Driven by data and insight, we specialise in the four key drivers of commercial value:

Audience understanding
– to acquire new customers/subscribers

Developing and refining your offer, service, or products

– to both attract new and retain current customers

Enhanced brand experiences
– to increase the value of your customers

Communication development and optimisation
– to ensure your messages are inspiring brand affinity

We get customers

Relish delivers a richer understanding of customers’ needs. Our team understands that in the future, customer retention will become an even greater priority.  Relish’s range of insight approaches helps their clients focus on building greater loyalty and engagement, increasing spend and ultimately yielding higher ARPU.  At the same time, our model and tool kit of approaches is honed to also be able to identify the levers that attract prospects to explore and engage with your brand.


  • Brand & communications tracking
  • Creative optimisation clinics
  • Big qual

  • Segmentation
  • Usage & attitudes
  • Persona profiling
  • Customer closeness programmes

  • Onboarding
  • Customer journey mapping
  • Optimising user experiences
  • Customer experience tracking

  • Innovation workshops
  • Proposition frameworks
  • Decision hierarchies
  • Pricing optimisation

We help put customers at the heart of these great brands...

sky colored text
tesco red text
kingfisher text logo
southern water blue
dwr cymru welsh
arla white text
britvic soft drinks
mccormick colored text
inspired pet nutrition
b and q
the greater good
central insurance colored
benenden health blue
biffa white text
prostate cancer uk
princes trust red
hachette book group
maldon salt company
DRIVEN BY OUR VALUES

We are curious - about your business and your subscribers, and how we can help you to grow. Our inquisitive minds keeps us up to date with relevant trends in the subscription model marketplace, and in your category.

We are brave – we’re not afraid to challenge your brief in our determination to deliver the results you need. We also challenge ourselves - always ensuring our suggestions and recommendations deliver results.

And we are genuine – we will speak plain-truths – we’re motivated by our mutual success. Our clients tell us they love working with us as we’re dedicated, passionate and great to work with

CLIENT TESTIMONIALS

Meet our team

simon profile picture

Simon Thompson

Managing Director

I RELISH…

  • My passport
  • Friends & family
  • Clear blue water
  • A summertime BBQ
  • The thrill of sport

monique profile photo

Monique Drummond

Founder

I RELISH…

  • Woodland walks
  • Foraging for mushrooms
  • My children being home
  • Creating summer salads
  • Being busy/being lazy

katie profile picture

Katie Rodney-Smith

Finance Director

I RELISH…

  • Time with family
  • Family dog walks
  • Snow and skiing
  • A good glass of wine
  • Lots of exercise

Huw Williams

Dir. of Strategy and Partnerships

I RELISH…

  • Spending time with my family
  • Photographing wild animals
  • Listening to live music
  • Reading a great book
  • All the chocolate!
ollie profile picture

Oliver Farr

Insight Director

I RELISH…

  • The Glasgow Warriors
  • Warm beer
  • A purely struck 1 iron
  • Our gorgeous cats
  • 80s music stations

abbie profile picture

Abbie Mears

Field & Operations Director

I RELISH…

  • Super-Hosting
  • Baking
  • A job well-done
  • Family
  • Food beginning with Ch

Kajel Kumar

Insight Director

I RELISH…

  • Cuddling my children
  • Getting lost in a book
  • The 90’s
  • Fish & Chip Fridays
  • The changing seasons

jo profile picture

Jo Mason

Insight Director

I RELISH…

  • Calm
  • Cake
  • A good book
  • Warm sunshine

carol profile picture

Carol Wale

Insight Director

I RELISH…

  • Good food in good company
  • My kids laughter
  • Balmy summer evenings
  • Early morning runs
  • The sea air

Amy smyth selfie

Amy Smyth

Insight Director

I RELISH…

  • Sunny days
  • The first coffee of the day
  • Trail running
  • My children’s energy
    and curiosity
  • Life’s possibilities

Adam Curtis

Insight Director

I RELISH…

  • Family life
  • Sport, especially American Football
  • The great outdoors
  • Secret social spots
  • The power of the mind
phil profile picture

Phil Halliwell

Insight Director

I RELISH…

  • Being handed a new cricket ball
  • Learning something new
  • Long train journeys
  • A great martini
  • Bad romantic comedies

gem profile picture

Gemma Langley

Account Director

I RELISH…

  • Seaside on frosty days
  • TV Box set marathons
  • Watching Formula 1
  • Playing my drum kit
  • Live music

dane profile picture

Dane Mortimer

Account Director

I RELISH…

  • Being lost in Netflix
  • Over-exuberant cooking
  • New holiday spots
  • Chilled weekends
  • Electrifying sport

lisbeth profile picture

Lisbeth Chilcott

Account Director

I RELISH…

  • Laughing ’til it hurts
  • Dancing in the kitchen
  • Singing my heart out
  • Being by the sea
  • A big blue sky

katiel profile picture

Katie Firth

Senior Insight Manager

I RELISH…

  • Big Sunday breakfasts
  • A good gin and tonic
  • Lights at Christmas
  • Trips to the beach
  • Learning new recipes

ryan profile picture

Ryan Gaffney

Creative Executive

I RELISH…

  • Films
  • Design
  • Ancient History
  • Chocolate
  • Barry’s Gold Blend

marta profile picture

Marta Cortes

Operations Co-ordinator

I RELISH…

  • Everything coconut
  • Exploring new places
  • Brunch
  • A good book
  • Walking in the rain

Lara Wisdish

Insights Manager

I RELISH…

  • Watching sport
  • Befriending cats
  • Walks in the countryside
  • A sunny beer garden
  • Dancing to music

Carli Rossi

Field Manager

I RELISH…

  • Cuddling with my cats
  • Live music
  • Foraging/growing food
  • BBQs with friends
  • Wild swimming
Monique Drummond (Founder)
I RELISH...
  • Woodland walks
  • Foraging for mushrooms
  • My children being home
  • Creating summer salads
  • Being busy/being lazy
Simon Thompson (Managing Director)
I RELISH...
  • My passport
  • Friends & family
  • Clear blue water
  • A summertime BBQ
  • The thrill of sport
Katie Rodney-Smith (Financial Director)
I RELISH...
  • Time with family
  • Family dog walks
  • Snow and skiing
  • A good glass of wine
  • Lots of exercise
Oliver Farr (Insight Director)
I RELISH...
  • The Glasgow Warriors
  • Warm beer
  • A purely struck 1 iron
  • Our gorgeous cats
  • 80s music stations
Phil Halliwell (Insight Director)
I RELISH...
  • Long train journeys
  • Handed a new cricket ball
  • Learning something new
  • A great martini
  • Bad romantic comedies
Abbie Mears (Field & Operations Director)
I RELISH...
  • Super-Hosting
  • Baking
  • A job well-done
  • Family
  • Food beginning with Ch
Danielle Todd (Insight Director)
I RELISH...
  • Countryside fresh air
  • Full-bodied red wine
  • Feminist revolution
  • Post-apocalyptic books
  • Being kind and useful
Jo Mason (Insight Director)
I RELISH...
  • Calml
  • Cake
  • A good book
  • Warm sunshine
Gemma Langley (Account Director)
I RELISH...
  • Seaside on frosty days
  • TV Box set marathons
  • Watching Formula 1
  • Playing my drum kit
  • Live music
Greg Rendell (Analytics Director)
I RELISH...
  • My unestablished but aspiring garden
  • Ambitious and uninformed carpentry projects
  • Bristol Rovers Football Club
  • Cold pints of Pale Ale
  • Asian cooking
Carol Wale (Insight Director)
I RELISH...
  • My kids laughter
  • Balmy summer evenings
  • Good food in good company
  • Early morning runs
  • The sea air
Kajel Kumar (Insight Director)
I RELISH...
  • Cuddling my daughter
  • Getting lost in a book
  • The 90’s
  • Fish & Chip Fridays
  • The changing seasons
Dane Mortimer (Account Director)
I RELISH...
  • Being lost in Netflix
  • Over-exuberant cooking
  • New holiday spots
  • Chilled weekends
  • Electrifying sport
Lisbeth Chilcott (Account Director)
I RELISH...
  • Laughing ’til it hurts
  • Dancing in the kitchen
  • Singing my heart out
  • Being by the sea
  • A big blue sky
Bradley Bain (Senior Insight Manager)
I RELISH...
  • That first cup of coffee
  • A fresh sheet of ice to skate on
  • Late summer nights
  • Seinfeld reruns
  • A dog’s sense of time
Oretia Peart (Account Director)
I RELISH...
  • Music
  • Travelling
  • Nature
  • Exploring new cultures
  • Appleton Estate rums
Katie Laws (Insight Manager)
I RELISH...
  • Big Sunday breakfasts
  • A good gin and tonic
  • Lights at Christmas
  • Trips to the beach
  • Learning new recipes
Amy Burbage (Senior Insight Executive)
I RELISH...
  • Music festivals
  • Prosecco
  • Lazy Sundays
  • Weekend city breaks
  • Sunny holidays
Marta Cortes (Insight Executive)
I RELISH...
Ryan Gaffney (Videographer)
I RELISH...
  • Films
  • Design
  • Ancient History
  • Chocolate
  • Barry’s Gold Blend
Anthony Higgins (Office Assistant)
I RELISH...
  • Summer heatwaves
  • Spicy food
  • Exploring new places
  • A weekend of sport
  • Spontaneous trips out
Becky Sullivan (Field & Operations Manager)
I RELISH...
Monique Drummond (Founder)
I RELISH...
  • Woodland walks
  • Foraging for mushrooms
  • My children being home
  • Creating summer salads
  • Being busy/being lazy
Simon Thompson (Managing Director)
I RELISH...
  • My passport
  • Friends & family
  • Clear blue water
  • A summertime BBQ
  • The thrill of sport
Katie Rodney-Smith (Financial Director)
I RELISH...
  • Time with family
  • Family dog walks
  • Snow and skiing
  • A good glass of wine
  • Lots of exercise
Oliver Farr (Insight Director)
I RELISH...
  • The Glasgow Warriors
  • Warm beer
  • A purely struck 1 iron
  • Our gorgeous cats
  • 80s music stations
Phil Halliwell (Insight Director)
I RELISH...
  • Long train journeys
  • Handed a new cricket ball
  • Learning something new
  • A great martini
  • Bad romantic comedies
Abbie Mears (Field & Operations Director)
I RELISH...
  • Super-Hosting
  • Baking
  • A job well-done
  • Family
  • Food beginning with Ch
Danielle Todd (Insight Director)
I RELISH...
  • Countryside fresh air
  • Full-bodied red wine
  • Feminist revolution
  • Post-apocalyptic books
  • Being kind and useful
Jo Mason (Insight Director)
I RELISH...
  • Calml
  • Cake
  • A good book
  • Warm sunshine
Gemma Langley (Account Director)
I RELISH...
  • Seaside on frosty days
  • TV Box set marathons
  • Watching Formula 1
  • Playing my drum kit
  • Live music
Greg Rendell (Analytics Director)
I RELISH...
  • My unestablished but aspiring garden
  • Ambitious and uninformed carpentry projects
  • Bristol Rovers Football Club
  • Cold pints of Pale Ale
  • Asian cooking
Carol Wale (Insight Director)
I RELISH...
  • My kids laughter
  • Balmy summer evenings
  • Good food in good company
  • Early morning runs
  • The sea air
Kajel Kumar (Insight Director)
I RELISH...
  • Cuddling my daughter
  • Getting lost in a book
  • The 90’s
  • Fish & Chip Fridays
  • The changing seasons
Dane Mortimer (Account Director)
I RELISH...
  • Being lost in Netflix
  • Over-exuberant cooking
  • New holiday spots
  • Chilled weekends
  • Electrifying sport
Lisbeth Chilcott (Account Director)
I RELISH...
  • Laughing ’til it hurts
  • Dancing in the kitchen
  • Singing my heart out
  • Being by the sea
  • A big blue sky
Bradley Bain (Senior Insight Manager)
I RELISH...
  • That first cup of coffee
  • A fresh sheet of ice to skate on
  • Late summer nights
  • Seinfeld reruns
  • A dog’s sense of time
Oretia Peart (Account Director)
I RELISH...
  • Music
  • Travelling
  • Nature
  • Exploring new cultures
  • Appleton Estate rums
Katie Laws (Insight Manager)
I RELISH...
  • Big Sunday breakfasts
  • A good gin and tonic
  • Lights at Christmas
  • Trips to the beach
  • Learning new recipes
Amy Burbage (Senior Insight Executive)
I RELISH...
  • Music festivals
  • Prosecco
  • Lazy Sundays
  • Weekend city breaks
  • Sunny holidays
Marta Cortes (Insight Executive)
I RELISH...
Ryan Gaffney (Videographer)
I RELISH...
  • Films
  • Design
  • Ancient History
  • Chocolate
  • Barry’s Gold Blend
Becky Sullivan (Field & Operations Manager)
I RELISH...
Monique
I RELISH...
  • Woodland walks
  • Foraging for mushrooms
  • My children being home
  • Creating summer salads
  • Being busy/being lazy
Simon
I RELISH...
  • My passport
  • Friends & family
  • Clear blue water
  • A summertime BBQ
  • The thrill of sport
Rebecca
I RELISH...
  • My son’s one-liners
  • Wonders of nature
  • Acts of kindness
  • Eyes on the ocean
  • Honesty and positivity
Katie RS
I RELISH...
  • Time with family
  • Family dog walks
  • Snow and skiing
  • A good glass of wine
  • Lots of exercise
Ryan
I RELISH...
  • Films
  • Design
  • Ancient History
  • Chocolate
  • Barry’s Gold Blend
Joe
I RELISH...
  • Foreign train travel
  • My son’s bedtime story
  • Late night singalongs
  • Novels
  • Cooking together
Ollie
I RELISH...
  • The Glasgow Warriors
  • Warm beer
  • A purely struck 1 iron
  • Our gorgeous cats
  • 80s music stations
Abbie
I RELISH...
  • Super-Hosting
  • Baking
  • A job well-done
  • Family
  • Food beginning with Ch
Kajel
I RELISH...
  • Cuddling my daughter
  • Getting lost in a book
  • The 90’s
  • Fish & Chip Fridays
  • The changing seasons
Monique
I RELISH...
Woodland walks, Foraging for mushrooms, My children being home, Creating summer salads, Being busy/being lazy
Simon
I RELISH...
My passport, Friends & family, Clear blue water, A summertime BBQ, The thrill of sport
Rebecca
I RELISH...
My son’s one-liners, Wonders of nature, Acts of kindness, Eyes on the ocean, Honesty and positivity
Katie RS
I RELISH...
Time with family, Family dog walks, Snow and skiing, A good glass of wine, Lots of exercise
Ryan
I RELISH…
Films, Design, Ancient History, Chocolate, Barry’s Gold Blend
Joe
I RELISH…
Foreign train travel, My son’s bedtime story, Late night singalongs, Novels, Cooking together
Ollie
I RELISH...
The Glasgow Warriors, Warm beer, A purely struck 1 iron, Our gorgeous cats, 80s music stations
Abbie
I RELISH...
Super-Hosting, Baking, A job well-done, Family, Food beginning with Ch
Kajel
I RELISH...
Cuddling my daughter, Getting lost in a book, The 90’s, Fish & Chip Fridays, The changing seasons

News and Views

We have been talking to experts within the industry to get their views on the shifting tides of subscription services, what works, what doesn’t, and where we’re heading in the future.
Recently, Relish partnered with Outform, global retail innovation experts, hosting a panel to discuss the Home Improvement category. Chaired by industry specialist Steve Collinge, the expert panellists took us through some of the key challenges and opportunities.
What motivates people to give and organise their own fundraiser? These are the questions Relish have been exploring for Prostate Cancer UK.
If you’re finding it difficult to book a central London viewing facility, our own Angel Studios in central Hammersmith is open for business.
Tesco's Christmas ad, “Helping you #BecomeMoreChristmas” won Thinkbox and System1's creativity awards, topping the tree as the most engaging seasonal offering. Relish worked with Tesco and BBH in the early stage creative evaluation and optimisation of this brilliant campaign.